Starting a family is hard, getting support shouldn’t be

Maven gives virtual* support to Blue Cross and Blue Shield of Minnesota and Blue Plus (Blue Plus) members and their families or partner at no cost to you. With Maven, you get access to 24/7 video appointments, classes, and health-related content for pregnancy and after your baby is born.

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*This digital program requires a valid e-mail address and internet access to utilize the program. If you do not have a valid e-mail address or internet access, Blue Plus alternatively can connect you with a case manager that can provide educational information and support for maternity management. Call the Member Services number on the back of your Blue Plus member ID card for more information.

Blue Cross® and Blue Shield® of Minnesota and Blue Plus® are nonprofit independent licensees of the Blue Cross and Blue Shield Association.

Maven Clinic Co. is an independent company that provides virtual coaching and support relating to women's and family health.

Notice of Nondiscrimination Practices and Language Assistance: Blue

Advantage and MinnesotaCare

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How it works

Sign up at no-cost

Sign up at no-cost

Download Maven to get 24/7 care. Your Maven Care Advocate is here to answer questions and help you on your journey.

Get care 24/7

Get care 24/7

Chat by video or send messages to over 30 types of Maven doctors and coaches at no cost. They can help you take care of your baby and yourself.

Learn and connect

Explore a library of health-related articles, daily tips, and online classes to help with things like getting ready for labor or learning about adoption.

Get virtual care, content, and community

Maven offers full support during pregnancy, after giving birth, when going back to work, and even through a miscarriage.

Activate no-cost membership

Get virtual care, content, and community

Activate no-cost membership

Maven is the friend who always has the answers that are backed by research and experience—and she’s in your pocket at all times.

Maven Member

It’s absolutely essential for our family’s health. My wife has told me that I shouldn’t take another job without Maven as a benefit.

Maven Member

We can talk to a doctor in minutes when the hospital call line takes hours. It’s like if your best friend were a pediatrician.

Maven Member

Frequently asked questions

How much does Maven cost?

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Your Maven membership is covered by your health plan at no cost to you.

What if I already have an in-person OB-GYN or pediatrician?

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You should continue to see your chosen providers but you can also video chat with Maven specialists for guidance and second opinions. Maven specialists include a range of specialists that you might not have access to—from midwives and doulas to diabetes coaches and career coaches. Your Maven Care Advocate can also help you find in-person providers within your health plan if you’d like.

Do Maven’s specialists speak languages other than English?

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Specialists on Maven speak over 35 different languages, including Spanish, Mandarin, Hindi, French, German, Hebrew and many others. In addition, Maven offers simultaneous translation similar to what you might experience in a hospital or clinic if you didn’t speak the same language as the Specialist. Your Maven Care Advocate can help you navigate to the best specialists to fit your needs.